Attention Heatmap
From ClickTale Wiki
The Attention Heatmap will show you how much attention a specific website area gets from your visitors. Find out what content your visitors care about the most, what they read, and what they completely skip over.
Contents |
[edit] How to use
You can access the Attention Heatmap by either selecting Heatmaps followed by Attention on the dashboard or simply clicking on the Attention Heatmap graphic located in the top left box on the dashboard screen. By clicking the 
button you can then change the parameters of the heatmap. Select the Page URL you are interested in analyzing, followed by the page version or date range. Click "View" to generate the Heatmap.
Please note, Heatmaps may need to be selected by date range rather than page version for dynamic sites that serve different versions of the same page to visitors. For more information see our wiki page on how to unify several page versions.
[edit] Buttons and Uses
 | Relates to the colors of the Heatmap. Move the mouse over the bar to see the attention in seconds each color correlates to. Red (Hot) areas of the Heatmap receive the highest attention rates where Blue (Cold) areas receive the least attention |
 | Shows visitors total session time. If a visitor stops interacting with a page for 20 seconds or more, the additional time is not counted |
 | Displays link analytics percent values |
 | Displays link analytics for all hidden elements on the page. Example: Drop down menus |
 | Displays non used elements available on the page |
 | Downloads heatmap to you local machine to use off line, for presentations, etc. |
 | Allows for advanced filtering based on events related to visitors on this page as well as on other pages. Please note: This feature is only available to ClickTale Enterprise |
 | Clicks: Number of mouse clicks (% of total clicks) Hovers:Number of mouse hovers (% of total hovers) Hover Conversion:Percent of mouse hovers that click Time to Click:Average time from page load to click Hesitation:Average time from begining of hover to click Hover Order:Average order the link was hovered over by visitors Clicking Visitors:Number of visitors who clicked (and the % of the number of visitors who clicked) |
 | Allows the adjustment of the page background. Clear (far left) provides a transparent view of the page being viewed while Opaque (far right) shows a clearer view of the heatmap itself |
