Tealium Integration

Tealium Integration

You can drop the ClickTale tracking code into your website via Tealium, along with numerous other tags. It's a quick and easy way to get started on ClickTale.

About Tealium

Tealium is the leading provider of tag management for enterprise web sites. Through the Tealium Tag Management Console, marketers can add, edit or remove any web analytics or digital marketing tags instantly, without changing the page code or taxing their IT department. Tealium iQ provides business users with a point-and-click user interface for managing their page tags without any JavaScript knowledge.

About the integration

The integration allows you to add the ClickTale tracking code to your site together with many of your other tags. To do so, please follow these steps:

• Login to Tealium Tag Management Console.
• Go to “Tags” tab and click “Add More” to add a new Tag. Select ClickTale from the list of turnkey vendors. Configure ClickTale by entering your Project ID, sample rate and the server partition as defined by your ClickTale project.
• Define where the ClickTale tag is to be added by selecting the Tealium load rule.
• Save your profile and publish. Your ClickTale project is now live.

Key advantages of implementing via Tealium

• Accuracy: Increase your overall analytics accuracy.
• Efficiency: Add tags at any point in the website development cycle, quickly and cheaply, from a single application.
• Freedom: Get support for any number of tags from multiple applications. Gain flexibility in adding and testing new tags, and reduce your reliance on a single supplier.
• Ease-of-use: Manage the tags yourself with a user-friendly system, and free up your IT department free to focus on other issues.
• Control: See all the tags on your site, and ensure that tags adhere to technical best practices and comply with privacy and other mandates.
• Performance: Improve your page load time by consolidating the variables used in your tags. Serve tags, only when needed, to your visitors.