Side by Side Heatmaps

Comparing Heatmaps is very useful for an analysis of visitor behavior on a page. Now you can compare any two ClickTale Heatmaps side-by-side, to get a clearer insight of your visitors' interactions.

This feature is especially useful if you are running A/B or multivariate testing processes on your site. By displaying both Heatmaps in the same window, comparison is much easier.

Some ideas for side-by-side comparisons:

And many more.
 * Same page, same Heatmap type, different dates - Mouse move Heatmap for visitors this week vs. last week.
 * Same page, same Heatmap type, different segments (filters) - Mouse move Heatmap for new visitors vs. returning visitors.
 * Same page, different Heatmap types - Mouse Move Heatmap vs. Attention Heatmap for same page.
 * Different pages, same Heatmap type - Product 1 page vs. Product 2 page Mouse Click Heatmap. Good for A/B testing as well.
 * Same page, same Heatmap type, different events - Attention Heatmap for Visitors who purchased over 100$ vs. those who purchased below 100$.

Creating a Side-by-Side Heatmap comparison
Read more about the Heatmap window controls in this article.
 * Start by creating one Heatmap - Click a Heatmap on the Dashboard or choose one from the "Heatmaps" menu on the left (click the top menu button to open).


 * When the first Heatmap is displayed, click the "Compare with Another Heatmap" button on the right (No.1 below).


 * A second Heatmap pane opens to the right of the original Heatmap. It has a different background color. (No. 2)




 * The new Heatmap duplicates the Heatmap type, URL, date range and filters settings of the original Heatmap. The new Heatmap is not automatically generated, you need to generate it yourself.


 * Define the settings for the new Heatmap and click "GENERATE HEATMAP" in the new Heatmap's pane.


 * You should now have two Heatmaps side by side (No. 3). Each one is independent of the other and can be changed and re-generated at any time.

- If you wish to get the URL for any of the specific Heatmaps displayed in the side by side interface, or any of the Heatmap types you can generate, right-click the tab for the Heatmap you would like to open and select "Open link in new tab" or "Copy link location". A middle-click of the mouse wheel on any Heatmap type tab will automatically open it in a new tab.